Last year a well-known auto insurance company ran a creative commercial warning drivers about the importance of having good car insurance (especially theirs). An actor starring as “Mayhem” rides on the left panel outside a woman’s car, right where her blind spot would be. He introduces himself to the viewers by saying, “I’m your blind spot. And my job is easy. Hide big things.” As the woman checks her left side to see if it is safe to switch lanes on the freeway, Mayhem mischievously tells her, “You’re good!” and gives her the thumbs up while simultaneously blocking her view. Of course, there is a truck in the next lane, and the woman gets into an accident as a result of his bad advice. The commercial ends with Mayhem urging the viewers to buy insurance from the sponsor so they can be protected from situations like the one he just created.