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A cover letter is written with a specific task in mind - to introduce yourself
and sell your qualifications to an employer. It lets the employer know that
you are aware of their needs, interests and direction, and that you have the
skills, abilities and experiences that will meet their needs. A cover letter
must accompany your resume wherever it goes, except when you personally hand
it to someone. In that case you yourself act as the cover letter.
Since a cover letter is written to a specific person for a specific purpose,
it can be written for a variety of reasons: in response to an advertised position,
as a follow-up letter after a networking meeting, as a targeted marketing tool
to specific organizations, or in response to a referral from a friend. An effective
cover letter will:
1. Get Attention
Your cover letter is the key to getting someone to read your resume and allows
you to demonstrate to an employer how your skills and experience relate to the
specific position or organization. If the letter is effective, it will convince
the employer not only to turn the page and read your resume, but to also contact
you for an interview.
2. Advertise
Your cover letter gives you opportunity to introduce yourself to the employer,
and so must be carefully crafted to create a lasting impression, not only of
your skills and experience, but also of your enthusiasm, personal qualities,
and interest in the organization or position.
3. Turn Interest into Opportunity
Employers are always looking for quality people, so writing an effective cover
letter can open doors of opportunity by letting employers know that you are
available and have the experience and skills needed.
Your cover letter and resume can be the link connecting you to a functional
work area and let an employer know how they can hire someone like you.
4. Be Professional in Appearance
- Use a professional, business-letter format.
- Each copy must be an original, not a photocopy.
- Use the same paper, and preferably the same type font as your resume.
- Carefully check spelling, grammar, and typing. One spelling or grammar error
can get your letter and resume tossed out.
- Be sure your letter is signed, that your resume is included, and that the
address on the envelope matches the address on the letter.
- Everything a potential employer receives from you - resume, cover letter,
follow-up and thank-you letters - must project professionalism.
5. Content
Always include:
- A description of the position or title of the position you seek.
- Name of person who referred you to the organization (if applicable).
- A specific, brief summary of your most desirable qualifications that would
meet their needs.
- A request for an interview, and an established time when you will follow
up with a phone call or visit. Be sure to follow through on any commitment
you make.
- Always address your cover letter to the person who is responsible for initiating
the hiring process or for making the hiring decision. Avoid sending letters
"To Whom It May Concern," "Dear Sir or Madam," or "Personnel Director."
5. Remember
- Pick out a few employers, research them and target them with personalized
cover letters. You will be more likely to obtain a response.
- Don't think it will be effective to send the same cover letter with just
the names changed to a variety of employers. Employers can spot a generic
letter of this type a mile away.
- Keep a copy of your letter along with any information you may have on the
job.
COVER LETTER OUTLINE
Your Street Address
City, State Zip Code
Date
Mr. or Ms. Employer
Title
Organization/Company Name
Street Address
City, State and Zip Code
Dear Mr. or Ms. Employer:
Opening paragraph: State why you are writing, name the position or kind of work
for which you are applying, and mention how you heard of the opening (if appropriate).
Middle paragraph(s): Refer to research you have conducted on the position and
employer, identifying exactly what they are looking for in the ideal candidate.
Indicate the skills you have that would meet their needs. Detail specific examples
from your experience and/or education that support your skills. Do not refer
the reader to your resume. It is your responsibility to highlight the best evidence
you have of your qualifications in this section.
Closing paragraph(s): Indicate the action or steps you will take next to initiate
an interview date.
Sincerely,
(Your signature)
Your Name Typed
Enclosure (This indicates that your resume is included)
SAMPLE COVER LETTER
345 Main Street
La Mirada, CA 90639
(562) 903-6199
October 10, 2001
Ms. Belinda Ramirez
District Manager, Western Region
Athletic Gear
6792 Wilshire Boulevard, Suite 200
Los Angeles, CA 90007
Dear Ms. Ramirez,
In researching companies for an Organizational Psychology project, I came across
an article in the Orange County Register that sparked my interest in your company.
I am writing to inquire about employment opportunities in your management-training
program. I am interested pursuing a career in retail management.
My undergraduate degree in Psychology from Biola University will be completed
in May 2002. In researching this position, I have discovered that you are looking
for someone who has proven ability to work as a member of a team, can solve
problems through creative brainstorming, and has a familiarity with the athletic
wear industry in general and the needs of customers.
In assessing my own skills, I believe I bring the experience and education to
meet your needs. As a member of the Biola Forensics team, I motivated its members
by giving consistent feedback and encouragement which culminated in a second
place award in the recent District Competition. Additionally, I worked part-time
as an administrative assistant in an office setting and learned about time management,
goal setting and problem solving. In my Organizational Psychology class, I was
able to research and write a paper on management styles and their impact in
motivating employee performance. As far as my athletic interests, I enjoy running
10 k races and hope to train for a marathon someday!
I am convinced that I can offer my consistent track record in teamwork, creativity,
and my commitment to athletics. My plan is to call you the week of November
4th to discuss the possibility of learning more about your management-training
program. If in the meantime you would like to contact me, please feel free to
call me at (562) 903-6199.
I look forward to speaking with you!
Sincerely,
Ann Example
Enclosure
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